Your clients ask about AI Visibility. You don't have to build the team.

Your client just asked: «Why are we not in ChatGPT?»

You can answer · or you can lose the account. Building the answer in-house is expensive. AI Visibility methodology requires cross-engine probing (ChatGPT · Perplexity · Gemini · Google AI Overviews · Claude · five different APIs and behaviors). It requires Citation Stack 4-layer audit logic (Access · Structure · Semantics · Authority). It requires Princeton GEO content rules (Statistics +40 · Quotation +38 · Cite Sources +30). It requires evidence-engine claim-grading. It requires monthly re-measurement infrastructure.

Industry observation: building this from scratch costs 3-6 months of senior engineer + research analyst + content lead salary before you deliver your first audit. By the time you're delivering · the methodology has shifted. AI engines reweight constantly. Your team rebuilds while you bill clients on best-guess work.

The alternative is specialist partnership. Outsource the methodology layer · keep the client relationship. Your brand stays in front. Our methodology delivers underneath. Client gets a unified deliverable under your kit · doesn't know we exist.

85% of digital agencies use white-label partnerships for specialist verticals. SEO agencies white-label PPC. Design agencies white-label development. Full-service agencies white-label everything they don't core-staff. AI Visibility is the same pattern: specialist methodology where you don't carry the team cost.

Sell AI Visibility under your brand. We deliver. You stay in front.

Most agencies face three options when a client asks about AI Visibility:

• Option 1: Build it in-house. Hire specialist team. 3-6 month build. Methodology shifts during build. Margin = full retainer. Cost = full team build + ongoing R&D + opportunity cost on other client work.
• Option 2: Refer to a competitor. Lose the AI Visibility budget. Risk losing the broader account when the specialist agency cross-sells your client. Margin = zero.
• Option 3: Partner with a specialist. Specialist delivers methodology · audit · fix work · monthly retainer execution. You keep client relationship · WL deliverables · 50-60% margin on retail. Client sees your brand only.

Option 3 is what vAEO Partnership Track offers. We are the specialist. You are the agency. The client is your client · always.

What you sell to your client: the 3-tier vAEO ladder — Diagnose ($250-$750) · Optimize ($1,000-$2,800) · Dominate ($5K-$12K/mo). All published prices on vaeo.ai = retail to your client. You charge retail or above · your call.

What we charge you: wholesale (retail × (1 − your margin)) per engagement · plus monthly retainer for membership (capacity + WL kit + priority queue). Full matrix in P6 below.

Your vAEO partner backstage. Your brand front-of-house.

The WL Identity Protocol is the contractual + operational layer that keeps the end-client unaware of our existence. The client thinks the audit is your audit · the methodology is your methodology · the report is your report. We work invisibly.

What WL means operationally

• WL kit: editable templates with your brand (PPTX · DOCX · PDF report templates · email signature blocks · client-facing slide decks). You drop in your logo · colors · footer · contact info. We deliver content · you deliver under brand.
• Branded deliverables: every audit artifact · every Optimize fix log · every Dominate monthly report comes pre-formatted in your brand kit. Client receives unified document. No vAEO logo · no vaeo.ai URL · no «delivered by» credit.
• WL communication channel: we never email your client directly. All client-facing communication routes through your account manager. We are invisible operationally.
• No public partner badge: we don't list partners publicly. No «proud member of vAEO partner network» logos on your site. The relationship is private by default.
• Non-circumvention firewall: 18-month firewall in MSA Exhibit B (P10 below). We never approach your direct clients during the partnership · 18 months after termination. Mutual: you don't approach our direct clients either.

Three money streams · one delivery flow.

Money flow has three streams. Understanding them = understanding the model.

End-client → Agency:   retail price per SKU ($250 - $12K/mo · client sees agency brand only)
Agency → vAEO:         monthly retainer ($900 / $2,500 / $5,000)
Agency → vAEO:         wholesale per engagement (retail × (1 − margin))
vAEO → Agency:         deliverable under agency brand (WL kit · WL identity protocol)
Agency → End-client:   repackaged deliverable under agency brand

Stream 1 · End-client to Agency (retail)

Your client pays you retail. They see your brand · your contract · your invoice. Retail = published price on vaeo.ai (or higher if you mark up · your call). Client never sees vAEO mentioned.

Stream 2 · Agency to vAEO (monthly retainer)

You pay us monthly retainer for membership. Retainer fee = $900 (Starter) / $2,500 (Growth) / $5,000 (Anchor) per month. Retainer buys you: capacity allocation (3 · 8 · 20 engagements/month cap) · WL kit + playbook library · priority queue (1-3 day kickoff SLA · differentiated by tier).

Stream 3 · Agency to vAEO (wholesale per engagement)

Per engagement · you pay wholesale = retail × (1 − agency margin). At 50% margin: retail $1,000 → wholesale $500 = $500 stays in your margin. Full table in P6 below.

Why three streams (not just wholesale)

Retainer is membership · capacity reservation · operational cost recovery on our side (we hold capacity for you · WL kit is custom-built per partner · onboarding requires our team time). Wholesale = engagement-specific cost. Together they make the unit economics work for both sides at our 0-founder-hour scale-first principle.

Three tiers · open pricing · scaled by volume.

Pricing transparent. No «request a quote.» No «contact sales.» Three tiers · explicit pricing · explicit volume caps · explicit margins · explicit SLA · explicit commit length.

Wholesale matrix · every SKU · every margin tier.

Open pricing across the full 9-SKU matrix. What you pay us per engagement · at each tier's margin %. Your retail to client = published vaeo.ai price (or higher · your call).

How to read the table

Row = SKU · column = retainer tier. Cell = what you pay us per engagement at that margin. Your margin per engagement = retail minus our cell.

Example (Starter tier · 50% margin · D2 Full Snapshot): you sell D2 to your client at $500 retail · you pay us $250 wholesale · $250 stays in your agency margin.

Example (Anchor tier · 60% margin · Dm2 Grow monthly): you sell Dm2 at $8,000/month retail · you pay us $3,200/month wholesale · $4,800/month stays в your agency margin.

Loyalty rewards reliability · volume · tenure.

Margin grows with relationship maturity. Three-tier loyalty mechanism · objective criteria · no negotiation.

Starter → Growth promotion (50% → 55% margin)

All four criteria must be met simultaneously over the look-back window:

• ≥ 6 months active engagement history
• ≥ 5 engagements/month average (last 3 months rolling)
• ≥ 95% on-time payment record (≤1 late payment per quarter)
• ≥ 2 positive client reviews submitted (you collect from your clients · pass to us anonymized · we verify)

Promotion is automatic when criteria pass quarterly review. No application form. No re-negotiation.

Growth → Anchor promotion (55% → 60% margin)

All five criteria must be met simultaneously over the look-back window:

• ≥ 12 months active engagement history
• ≥ 10 engagements/month average (last 6 months rolling)
• 100% on-time payment record (0 late payments past 12 months)
• ≥ 5 positive client reviews submitted (cumulative across relationship)
• 0 disputes / chargebacks across full relationship history

Promotion automatic when criteria pass annual review.

Downgrade rules

Loyalty is earned · not entitled. Downgrades trigger automatically on:

• 2 consecutive late payments → downgrade 1 tier
• 3 months below volume threshold → downgrade 1 tier
• Any serious dispute or chargeback → program review (potential suspension)

Why this structure

Loyalty bump compensates the agency for relationship duration + reliability. We absorb that compensation through reduced wholesale margin. The math works for us because long-tenure partners reduce our customer-acquisition cost · increase capacity utilization predictability · improve referral pipeline. It works for you because growing margin offsets the membership retainer over time.

Above 60% we don't go. Anchor's 60% margin is the ceiling because we still need to recover team delivery cost + R&D + methodology evolution + infrastructure. We tell you the ceiling so you can model long-range agency unit economics.

What's in every tier · what's not in any.

Same async-first support model at every tier. The difference between tiers is volume cap + margin · NOT founder access · NOT exclusivity · NOT co-pitch. We are honest about this · it's the scale-first canonical principle.

Included at every tier

Delivery system access:

• Full vAEO methodology (Citation Stack 4-layer · Triangle Model · BOX evidence scale · 5 frameworks attribution)
• 9-SKU matrix mapped к client budget + problem depth
• Delivery playbooks per SKU (your operational reference · clients never see these)
• Multi-engine audit stack (ChatGPT · Perplexity · Gemini · Google AI Overviews · Claude)
• Schema validation tools · llms.txt templates · Citation Stack health score calculator

WL operational kit:

• Editable templates (PPTX · DOCX · PDF report templates · email signatures · client-facing slide decks)
• Branded deliverable formats (your logo · colors · footer)
• Onboarding video library (Loom series · getting-started · SKU explained · delivery process)
• Methodology cheat-sheets · case studies (sanitized)
• Per-engagement: production-ready PR + implementation guide

Async support:

• Email response ≤ 1 business day on technical questions
• Optional partner-only Slack channel (Slack Connect · ops coordination · not embedded participation)
• Quarterly ops check-in (30-60 min · team-led)

Explicitly NOT in any tier (canonical scale-first)

• ❌ Founder on Zoom with your clients. 0 founder hours at any tier · including Anchor. Vlad doesn't co-pitch · doesn't co-sell · doesn't run client strategy calls under your brand.
• ❌ Co-selling / co-pitching. We don't join your client sales calls. WL Identity Protocol means client doesn't know we exist.
• ❌ Dedicated Slack seat in your team's workspace. No embedded participation in your ops. Slack Connect channel for partner-to-vAEO coordination is fine · «become part of your team» is not the model.
• ❌ Monthly strategy call with founder. Quarterly check-in is team-led · 30 min · ops-focused. Not founder strategy time.
• ❌ Roadmap input / co-development. Roadmap is our R&D. You can request features through quarterly check-in · we evaluate · we don't commit к roadmap by agency vote.
• ❌ Exclusivity in your niche. We don't block competitors from partnership. Scale-first means 20-100 partners over 12 months · exclusivity is incompatible with scale.

If any of the above are deal-breakers for your agency · this partnership is not a fit. We'd rather you know upfront.

Who this partnership is built for.

Open about ideal-customer fit. Below: 4 agency archetypes + firmographic criteria + Frozen-9 Phase-1 outreach-ready agencies reference list.

4 agency archetypes

Firmographic fit

Frozen-9 Phase-1 ICP (canonical reference list)

Agencies actively prioritized для outreach by our partnerships team:

Cardinal · Huble · Refine Labs · Marketri · Ledger Bennett · The SEO Works · NoGood · Rise at Seven · FullFunnel.

If you're one of these · or fit the archetype + firmographic profile · book a Partnership Fit Call. If you're outside this profile but believe partnership makes sense · book the call anyway · we evaluate.

When the partnership is the wrong move.

Honest exit criteria upfront.

Partnership is NOT a fit if:

• Solo / freelancer / team under 5. Capacity to deliver client-facing layer requires operational depth. Solo or 2-3 person teams lack bandwidth to manage Starter tier's 3 engagements/month + ongoing client communication. The $900/mo retainer doesn't recover for you at that scale.
• Want commission-only reseller model. We don't run affiliate / referral commission programs. Partnership Track is delivery partnership — you carry the client relationship · we deliver the methodology · retainer + wholesale per engagement. Commission programs are different beasts · we don't have one.
• Need a single one-off white-label without retainer commit. Starter tier 3-month commit minimum. If you want a single white-label engagement without retainer · use direct vAEO services as B2B-direct (publish under your brand quietly) · but you'll pay retail with no margin. Partnership only makes sense at sustained volume.
• Want founder access · co-pitching · roadmap input. 0 founder hours at any tier · including Anchor. If founder co-pitching is a hard requirement · this partnership is structurally not your fit. We'd rather you know now than mid-engagement.
• Don't have established SEO / content / digital practice. AI Visibility builds on top of digital fundamentals. Agencies without core SEO or content delivery competency will struggle to sell or contextualize the work · the partnership won't scale for you.
• Aggressively negotiating margin before evaluating fit. Agencies that lead with «can we get 65% margin» on first call typically don't return on the partnership. Margin is the published structure · loyalty earns the bump · negotiation on the floor is not the relationship dynamic we're building.